France's EDF Energies Nouvelles is rebranding its international subsidiaries to EDF Renewables to support the company's expansion in the international renewable energy market.
EDF Energies Nouvelles has developed and operated wind, solar and energy storage projects in around 20 countries.
“With the worldwide priority to tackle global warming, it seems crucial for us to raise the visibility of our international business by establishing a strong brand name consistent with the EDF Group’s strategic goal of being a major player in the energy transition,'' said Antoine Cahuzac, Group Executive Director in charge of Renewable Energies and Chairman-Chief Executive of EDF Energies Nouvelles.
''By switching to an harmonized international brand, we reinforce our corporate culture and our common commitment across all our subsidiaries.”
In French-speaking countries where EDF Energies Nouvelles is established, such as Morocco, Quebec province in Canada, the brand name is changing to EDF Renouvelables. German operations and maintenance subsidiary will change its name to REETEC EDF Renewables.
The brand identity will remain EDF Energies Nouvelles in France and for the name of the EDF Group subsidiary dedicated to wind and solar energy, the company said.